How would you define your target? What is it that you want to make out of your blog? People have as many reasons behind why they started their blogs, as there are blogs themselves. Some start for fun, some do it for the heck of it (“That Accounts department moron has one, why can’t I?”), some because they may not have anything better to do at the point in time when they started blogging, and some with the serious intent of making serious money posting serious stuff! And at least in the remotest corners of their dreams, most people step into the internet and post content with the dream that they could, one day, mint so much money online that they would throw the papers on the face of their managers as they strut out through the gates!

It is age-old wisdom, however, that it is important to have moderate expectations to avoid grave disappointments. Dreams are good, if we could add a pinch of salt to them. Making money with blogs is here and now, very much a possibility within the grabs of most Netizens who venture out into the cyberspace. With an increasing frustration on their jobs, in an uncertain economic situation where layoffs form the first news on bulletins, and where traffic is so chaotic as to make one exhausted even as he steps into office, blogging from the comfort of home and earning cash to pay one’s credits sounds very appealing.

Reality, however, states a slightly different story. While there are millionaires who were born out of the internet and dollars are being minted posting content, there is no quick, short way to the top. Not every blogger is a billionaire, and no billionaire was born overnight. It takes commitment, focus, determination, consistency, hard work and just that bit of luck to take you cruising to the top of the crowd. And, it may take much more time than what you had originally planned for.

To think that you could just throw in your papers and crash onto the gates of your blogger or WordPress account to collect your check waiting for you in a nice envelop is just not going to happen. Realism and practicality are two important sides of your dream coin. The coin itself may remain only a dream if you fail to recognise the two sides of it. Realistic Dreams, on the other hand, give spectacular returns!