Whenever we babble about promoting blogs on our websites the only words that we utter are link building, keyword optimization, and SEO. Nothing new flashes on the screen of our mind, and we keep moving on the same traditional, beaten tracks, that webmasters of the past have marked for us. We apply such techniques blindly, disdainfully and prey that our efforts will bear fruits. But, every wish doesn’t come true, and sometimes you have to do some introspection. You have to dwell deep into your brain and use some reserved energy for coming out with new technique of popularizing, and advertising blogs.

In that sense trying to promote blogs through deft offline marketing techniques instead of online means is never a bad idea to try. Why not do it once and see if it creates a storm; if it does it’s you who are the beneficiary and if it backfires than too there is no harm done.

Going offline – a winning proposition!

Bloggers the world over are extensively using online optimization techniques for driving traffic to their blogs and this is turning online promotions ineffective. With blatant use of online optimization techniques their power to influence readers is reducing. So, going offline can be a winning proposition.

I suggest, you use the following offline marketing techniques and see how it pan out.

Promotions through Newspapers, Magazines, Publications.

Newspapers, magazines, and other similar offline publications are still hot; there is no dearth of people who love to read a published story or an article written there. Reading offline stuff is staple of millions of people. You can create a sensation by getting your blogs published in the columns of such newspapers and magazines. Publishing your articles offline means you expose your blog on a wider readership base, and you also earn good publicity.

Arrange meetings with niche readers.

Whether you are living in a metro city, or a town there will be a number of readers who maybe keeping the same likings as yours. You can find out those who would like to share their knowledge with you, on mutually common topics. You can call them up and can arrange a meeting for the purpose. By doing this you will get an opportunity of talking about your blogs with new readers.

Using a few offline marketing techniques is a smart way of bolstering reputation of your Online Blogs.